Category Archives: Market and Franchise

Understanding The Ins And Outs Of A Coffee Franchise

Owning a coffee franchise can be a very rewarding experience, but before you sign on the dotted line and start serving hot cups of ‘joe’, there’s certain things you need to know so you can make the right decision. If you go into buying a coffee franchise blindly, you could end up making a very costly mistake.

First things first, get a reality check. You should know going in what kind of money you have to put towards a coffee franchise, you should understand your strengths and weaknesses in running a business and be very honest with yourself about how much time you’re willing to spend in your business. If you do this, you’ll be way ahead of the curve. Don’t jump into any decision. Take your time, consult with franchise experts and do your due diligence.

The attractive thing about owning a coffee franchise is the cash flow and profit margin. People are drinking coffee today like it’s going out of style and they are happily paying upwards of $3 per cup. The real cost of the coffee is under $.25. The profit margins with coffee are HUGE! On the contrary, only making a few bucks per cup isn’t going to get you a mansion in Beverly Hills. A Coffee franchise is 100% a volume business. You have to crank out thousands of cups per month to see any real income. Some of the most successful coffee franchises have drive-thrus which can make up to 70% of the revenues.

The real secret of a coffee franchise is NOT the coffee, but the atmosphere. People can get coffee anywhere, but they come to these shops because of the social element. They come to hang out, conduct business, surf the web, relax, read a book, whatever. That’s why so many coffee franchises have the relaxing and mellow look and feel to them.

However, there are things about a coffee franchise that aren’t so fun from the very start. First, the high start-up costs can be huge. Not only will you have to pay a hefty franchise fee, but then you have to get a location, you’ll have to get equipment, you’ll have inventory to get, fixed costs, variable costs, employee wages and on and on. The costs can be high. Don’t forget about the royalty fees that are based on gross revenues, not net profits.

Now even if you are financially capable of buying the coffee franchise, that won’t matter because there are more pre-qualifiers you must meet. You’re going to need a considerable net worth, a good credit history but the real challenge is that you have to get approval to buy the franchise. If they don’t like you, they won’t sell you a franchise.

Modest Business Franchise Ideas

Today’s world is very volatile and filled with trials and uncertainties. There are only so many ways of making money and many of these are fast getting saturated. Everywhere, people are looking for new and ingenious ways of earning money. People want to have their own business, but do not want to make a big investment. In such cases, it is good to look for a business idea which does not require too much initial investment. There are many websites which offer budget business Franchises for Sale. The ideas on these sites offer a wide range of businesses from pet grooming to babysitting to tutoring to caring for the elderly.

Virtual Assistant

In addition to traditional low cost business opportunities like babysitting, pet walking, or personal chef business, one of the leading new age businesses to think about is to be a Virtual Assistant. Many small business owners have too many tasks on their hand and wish to have someone to whom they can delegate. Virtual assistants can be of great help to them. They do everything that office assistants do, without even once meeting their bosses. They work on a contract basis from their household. In addition to basic administrative duties and keeping books, they also deliver specialized services like market research, technological troubleshooting.

Business Consulting/Image consulting

There are many low cost franchise opportunities like SEO solutions firms, or round the corner cafes available to people willing to put in the hard work and sincere efforts and of course part with some much short cash. But if parting with the initial capital is a problem, Business consulting or image consulting is another good opportunity for you. You could offer services like business plan writing, marketing, communications, help with legalities involved and so on. If you plan to offer image consulting services, you could advice on etiquette, fashion, dresses, accessories etc. This is one way of building a business around what interests you and what you are passionate about; all the time without too much of initial investment.

Event planning

Planning an event requires elaborate planning and organizing skills. Events/parties can be fulfilling and profitable if adequate hard work and efforts are involved. The overall success of an event planning business will be based on the experience that the planner brings to the clients. An event planner will have to have certain skills which are imperative to Low Cost business opportunities like this one. Good organization and time management, negotiation and budget management, creativity, public relations and marketing skills are a few of them.

Understanding The Stock Market

So, understanding the stock market…OK…what the heck is the stock market anyways?

The basic function of the stock market is to provide capital resources for corporations that seek capital to expand their operations and finance their growth.

If you make your money available to theses companies, you help them expand and prosper.

Companies that issue stock shares to the public are considered “publicly held” or “publicly traded” companies. Stock shares represents ownership of a corporation. As a shareholder, an investor owns a portion of the company’s assets and profits.

With ownership comes risk and a shareholder assume the primary risk if a business does poorly. However, they also stand to make the greatest return if it succeeds. If he is smart, the shareholder would be wise to be understanding the stock market too.

When an entrepreneur starts a company, he often looks to family and friends for start-up capital. As the company grows, it will need more money, or in other words capital. Those who survive those tough early years, when most businesses fail, will look for a bank loan.

Loans carry high cash costs, in the form of interest payments. Eventually, if the company grows enough, its owners may choose to issue stock shares in the public markets. Understanding the stock market is very important to know for these entrepreneurs.

When you hear that a company is “going public”, it means that the company is issuing shares of ownership for sale in the public marketplace. This process takes place during the initial public offering, or IPO.

The IPO is a first-time offering of stock for sale to the general public. The IPO process involves a number of people in addition to the company owners, and can be a rather complex undertaking. The company itself must be clear in understanding the stock market.

To go public and issue an IPO, the company must use and find an Investment Banking firm that is willing to underwrite the public offering. The Investment Banking firm, or underwriter, will do their best to sell the shares. They may reserve the right to sell the offering on an all or none basis, which means that if they cannot find buyers for all the shares to be issued, they may call off the entire offering.

The underwriters profit in this case is made by a commission charged for selling the stock. If the underwriter agrees to a firm commitment to sell the entire offering, usually the first move is to buy all the shares that are going to be publicly offered at an agreed-upon price.

The underwriter then attempts to sell those shares to the public for a higher price, thus profiting from the transaction.Stock Classification There are two classifications of stock:

Common and Preferred.

Common stock is usually what is issued to the general public. The term common Stock doesnt carry any negative connotations, but rather indicates that it is the “standard” stock the company has offered. Common shareholders have voting rights.

How To Acquire Significant Market Share.

Breaking into the market isn’t the simplest of choices for any business. A business must analyse several factors, and every aspect is essential in determining the plan to be undertaken for acquiring market share. Choices such as when, where, and at what level of cost, all play a definitive role in the possible success or failure of any business.

The key to this understanding is that when making a move for market share, strive to be in the limelight – so everyone, potential customers and competitors alike, can’t avoid your presence even if they tried. You should be aggressive in your approach, which can easily be measured by the time, money and effort put into your advertising, sales promotion, publicity and public relations, introductory offers and discounts, etc. The businesses which are able to differentiate themselves from their competitors are the real champions of their industry, and they are, without doubt, the market leaders. They get focused customer attention and unique privileges over all others in their market.

The following activities can be initiated by a business to make their presence felt in the market:

– Differentiated Products and Services – The products or services offered by a business should be differentiated from those offered by others. It might be in the area of technology, design, packaging, the look or just about anything else, but the product or service should have a special and unique image in the thoughts of the customers.

– Customer Focused Advertising – Advertising is an important and effective means of reaching out to your potential customers. Television, radio, internet, mobile phones and print media are the common advertising tools used in today’s world. This advertising should be customer and market targeted. The intensity of this advertising and how many people it will reach usually depends entirely upon the budget allocated.

– Customer Relationship – Customers are the most important aspect of any business, and the aim of all businesses is to reach out to these customers in the most effective manner – as efficiently as possible. The fundamental point of marketing is to create long term relationships with as many customers as possible, and with improved presale and after sales service, a business can deliver quality assistance to the pursuits of every customer, thereby guaranteeing long term relationships and regular custom.

– Introductory Offers and Schemes – It’s very important at the time of entering a market that a business should use introductory offers, rebates, discounts and schemes to stimulate customers toward purchasing products and services.

– Extensive Warranties and Guarantees – Almost every customer will prefer a product that carries some kind of warranty or guarantee. If a new product has some form of extensive warranty or guarantee, most customers will consider that the company is being responsible for their product, and therefore, it’s seen as an “intelligent buy”.

Copyright (c) 2009 Alan Gillies

Changing With A Changing Market

It is always a good idea to change your strategy based on what the market is doing. This is true no matter how much experience you have in the market.

Bob is the average trader that learned this lesson the hard way. He came into the market during one of the biggest bulls markets ever. He also decided to trade call options because of their huge growth possibilities. After a couple months of paper trading he perfected his system.

Bob now opened an account with $10,000 to trade this new system. Over the course of 2 years he turned this $10,000 into $90,000. Everything is going great, the money is rolling in every month and he feel like the worlds best trader. Then the market crashes. When the market changes his bullish calls buying system no longer works. He was reluctant to change because his system that worked in the past has to work now. But because things are different now he fails to make money.

In fact after 1 year Bob has lost $70,000 trading. He is discouraged that his perfect system failed and pulls his money out thinking if he does he can at least say he came out ahead.

The mistake that Bob made was in thinking that because his system worked in a bulls market it would work in a bears market. It took him losing $70,000 of his previous profit to figure out that wasnt so.

What he should have done was sit on the sidelines and paper trade when the markets changed. If his system still worked on paper maybe he could try betting some real money too. Because his system didnt work he could have tried to develop a bearish system.

That is a common mistake all traders have. The market is always changing and you should be too. It is better to be a cautious trader then a trader who lost all their money.

Atlanta Ga Business Franchise Consultant Knows Comfort Keepers Franchise

Senior care franchise associates Biz Advisors Inc, as an Atlanta GA franchise consultant suggest the Comfort Keepers franchise.

Exploring the Range of Home Care Services

Senior citizens today have more home care services to choose from than ever before. And more than ever, seniors are opting to continue living at home for as long as possible, even when they need medical assistance.

Home care services have increased in popularity as a senior care option to assisted living facilities and nursing homes, even as quality of facility-provided care continues to improve.

The reasons for home care services growth include:

* Americas 65+ population is growing faster than ever (expected to double to more than 70 million by 2030, accounting for one of every five Americans)

* Much of the senior population growth is being fueled by the baby boom generation, which is entering retirement. Todays seniors, who are more active and living longer than previous generations, prefer to continue living independently at home for as long as possible

* Medical advancements make it possible for in-home care of chronic health conditions, which have become more prevalent due to the aging population

* Home care has become more accepted by physicians

* There is a movement toward more cost-effective health care options, such as in-home care

Studies show that even after they begin needing assistance with the activities of daily living or ongoing health care, seniors prefer to age in the comfort of their own home. In fact, the U.S. Department of Health and Human Services reports that more than two-thirds of older Americans who already need daily assistance are now living at home. This includes more than 70 percent of persons with Alzheimers disease.

In-home senior care agencies offer a wide variety of services that clients can select as needed. The services can be tailored to provide whatever amount of help a senior need to perform the activities of daily living. Services include:

*Companionship and care services, such as meal planning and preparation, light housekeeping, conversation and companionship, medication reminders, transportation, grocery shopping, laundry, and recreational activities

*Personal care services, such as bathing, help with mobility, incontinence care, toileting, feeding, and special diet preparation

*Technology services, such as monitoring, emergency response and medication management systems to provide security and care for seniors when professional or family caregivers are not present

Many seniors needing in-home care have chronic medical conditions that require regular management, so medical home care agencies can work in conjunction with non-medical in-home senior care providers to meet a seniors complete needs.

In-home elder care providers, such as Comfort Keepers, also serve todays more active seniors, helping them maintain connections with friends, as well as community organizations and hobbies that continue to give them satisfaction.

Atlanta GA franchise consultant Biz Advisors Inc sells the Senior care franchise, Comfort Keepers franchise.

Call Center Franchise And Remote Pizza Agent Opportunity

Call Center Franchises and Remote Pizza Agent offer professional yet personalized telephone support for established and growing businesses alike – from answering the clients calls when they cannot, to telephoning potential customers and arranging appointments on their behalf. In fact, they can handle just about any activity which involves using the telephone effectively.

The Norbells vision is to ensure service offerings were more custom-made to the clients needs and budget. Our pricing structures are completely transparent, enabling clients to easily calculate their return on investment. Future of Call Center Franchises is very exciting and bright.

Are you interested in starting your own business but afraid of doing it all on your own?

We at Norbell have solution for you. Over the last 9 years, thousands of people have discovered that Call Center Franchising with Norbell is the secret to finding an independent, fulfilling career.

No previous technical experience required to start Call Center or Remote Pizza Agent center. Norbell has become a leading worldwide franchising opportunity by developing an extensive call center training program that will get anybody started with a new business. Norbell will also offer you support throughout your career with our team of professional and trained support staff.

The reputation of Norbell speaks for itself. Entrepreneur has consistently ranked Norbell finest in the worldwide Call Center Franchising and Remote Pizza Agent category. With our franchisees operating around the world, weve grown and developed a unique business strategy and methods of operation that are designed to help you quickly start a profitable, sustainable business.

Foundation of the most trusted and profitable franchising program are Training and Support. This is the reason that we dont require you to have technological and consulting experience. Youll learn the methodology and principles of a successful franchise in our extensive Certification procedure. Youll then be ready to create a profit-driven and knowledgeable Call Center or Remote Pizza Agent Franchise, all the while making use of our on-demand support structure to help you along.

Norbell Advantage
No Contracts
No Minimum Commitments
Get 30 Days Free Trial
Cancel Anytime
In/Out Bound Services
Starts from US $6.99/- Per Seat per Month

Our simple concept of mutual success is the driving force behind Norbell and has helped thousands of franchisees take their places in the global market.

Take the steps today to become a part of the worldwide Norbell! Dont put off any longer your business aspirationsnow you have the tools you need to succeed!

Spitalfield Market Why So Many People Love the Spitalfield Market

The Spitalfield Market is a namesake in London, and tons of tourists and natives alike come here every year to see what people are selling. It is the ultimate combination of food, shopping, and culture that you simply cannot find anywhere else. Whether people go there for convenience or because they want to see something new, there is no denying the charm that the market has to offer. It is an exciting place to be from the first visit to the last, and it has been one of the best attractions in the city for many years now.

There are reasons why people love the Spitalfield Market so much though. One of the most logical reasons is purely because of the eclectic mix of stalls that can be found there. You can shop for just about anything you want to, and there are themed days that may tune into your desires a little bit more. The stalls give people a chance to showcase the products they are passionate about selling, and you can feel that passion the second you walk into the market. It is what keeps people there, and it is what has kept the market going for so long.

Going to the Spitalfield Market gives you exposure to stores in the city you may not even know about. Many store owners open stalls at the market to draw in a new crowd of customers. The stalls also give them a secondary source of income, so you will see only their best products out on display. If you find a stall you really like, ask the person if he or she has a store or website you could go to when the stall is not open. That way you can get more access to the products you want.

People also love the Spitalfield Market because of the food. You can taste literally every part of the world here, and some of these restaurants cannot be found anywhere else. If you have a large group that you are taking on a trip, you can bring them to the market so everyone can eat what they like. You can also do this for family events if you have a picky eater or two in the household. From gourmet dishes to unexpected burger recipes, there is something here for everyones taste buds. You can see for yourself when you take a trip there.

Global Consumer Electronics Market Development, 2009 and Beyond

Global Consumer Electronics Market Development, 2009 and Beyond

In September 2008, Lehman Brothers filed for bankruptcy protection, signaling the outbreak of the global financial crisis. From the subprime-related market segment, the financial turmoil spilled over to other markets, including stock and currency markets, and other global financial sectors, as well as the manufacturing and service industries. Since then, the unfavorable economic climate clouded the global market. With the joint efforts of governments and private sectors worldwide, the global economy has begun to show signs of stabilization. This report will analyze how the consumer electronics market will develop amid the current economic situation. ( &rt=Global-Consumer-Electronics-Market-Development-2009-and-Beyond.html )

Key chapters of the report :

1. Current Status and Future Development of the Global Economy 1.1 Brighter Economic Prospects in 2010 2. Overall Growth Momentum in the Global Consumer Electronics Market 2.1 Internet Connectivity, Interactive Services Pushing Demand for CE Products 2.2 Global Consumer Electronics Product Market Volume Expected to Reach 710 Million Units in 2010 3. Market Development of Major Home-based Consumer Electronics Products 3.1 Home-based CE Product Market Sees Gradual Recovery 3.2 Price Reduction, Availability of BD Titles Key Growth Drivers for Blu-ray Players 3.3 The Home Game Console Market Entering Decline 3.4 Global Satellite STB Market Expected to Grow 4. Market Development of Major Portable Consumer Electronics Products 4.1 Market Volume of Major Portable CE Products Expected to Reach 360 Million Units in 2010 4.2 Japanese Portable Game Console Market Potential Relatively Strong 4.3 Emerging Market Demand Slowing DSC Market Decline 5. Market Development of Major Car-based Products 5.1 Automotive Electronics Market Decline in 2009 Smaller than Automobile Market 5.2 Before Market Expected to Growth Stronger than After Market 5.3 PNDs Becoming Mainstream 5.4 Emerging Markets Growth Drivers for Car Entertainment 6. Conclusion

List of Topics: – Worldwide consumer electronics market scale forecast until 2012, including home-based, portable, and car-based products, and their year-on-year growth rate forecast is also included – Consumer electronics market scale in major regions in 2009, including Western Europe, North America, Japan, and China – Worldwide home-based consumer electronics market volume forecast by product type until 2012, including satellite STBs, terrestrial STBs, home game consoles, and BD players, with volume breakdowns by region in 2008, 2009, and beyond – Worldwide portable consumer electronics market volume forecast by product type until 2012, including portable game consoles and DSCs, with volume breakdowns by region in 2008, 2009, and beyond – Worldwide car-based consumer electronics market volume forecast by product type until 2012, including car navigation, telematics, and car entertainment systems, with volume breakdowns by region in 2008, 2009, and beyond. – Companies and organizations analyzed or mentioned in the report include: Microsoft, Sony, Nintendo, Netflix, Square Enix

To know more and to buy a copy of your report feel free to visit : &rt=Global-Consumer-Electronics-Market-Development-2009-and-Beyond.html

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The Benefits Of Paid Search Marketing

When a company is ready to start marketing via the Internet, Paid Search Marketing (Pay Per Click or PPC) is the fastest and easiest way to to get page one visibility on the major search engines and attract qualified prospects to their site. It can be launched in a few hours, and it can produce dramatic results rapidly. It is a great way for a company to start using Internet Marketing techniques to grow their business and increase their top line. There are a number of benefits to PPC campaigns, including:

Precision: PPC enables you to be very precise in putting a targeted offer in front of a specific segment of the market. By identifying specific key words, creating unique offers, and writing tailored ads, you have a tremendous amount of control over who sees your ad, what offer they see, and where they land on your website.

Targeting: Another aspect of precision is the ability to target your market geographically, demographically, and by time of day and day of the week. When combined with keyword specificity, unique offers and well written ads, you can focus very tightly on the target market you are trying to reach. This ensures that the majority of people viewing your ads are qualified prospects.

Speed and Simplicity: This can be looked at two ways. First, while doing PPC right can be somewhat complex and time consuming, planning and executing a campaign can be accomplished in hours. Also, this refers to how quickly and easily a prospect can move through the buying process, a matter of a few minutes, when clicking through to a well designed landing page and taking the desired action.

Financial Control: PPC provides the advertiser with complete control over how much money is being spent. A daily budget can be allocated, then changed depending on results of the campaign, and to take advantage of changing business conditions as they occur.

Length and Scope of Campaign: A PPC campaign can run for any length of time and can be very narrowly or broadly targeted. This enables the advertiser to use a campaign to accomplish different things, from delivering targeted offers to a narrow market segment for a short period of time, to more broad based branding and awareness.

Monitor and Measure: With the excellent analytics tools available today, PPC campaigns provide complete transparency and make it easy to monitor the progress of a campaign as well as the results to date and ROI.

So, when you are ready to start marketing via the Internet, a great place to start is with paid search marketing. You can start up a campaign in a matter of hours, deliver a tailored offer to a precisely targeted market segment bringing them to your website, you can have complete visibility into the results of the campaign, control your budget, and you can start or stop at any time. What are you waiting for?